The Metrics, The Hope, and The Expectations

(The things they tell us about Africa) Do they ever come to pass? Would they ever come to pass? Statisticians, data scientists, and big data evaluators love to play numbers games. These guys put out predictions or forecasts and back them up by saying numbers don’t lie. Truth be told data doesn’t lie and IContinue reading “The Metrics, The Hope, and The Expectations”

Allowing A Brand Development Firm to Influence Your brand!

Are you a brand owner?! Get in here!! Dear brand owners, whether you are a startup or an Enterprise it doesn’t matter, this is for you. FIRSTLY, what is a brand and what is branding? ” a brand is a product or business with a distinct identity among consumers, a brand is created through solutions,Continue reading “Allowing A Brand Development Firm to Influence Your brand!”

SOCIAL MEDIA PLATFORMS AND BUSINESS VISIBILITY

We all know what social media platforms are all about yeah! But if you don’t know, I am going to say a few things about it to get you on track (haha). Social media platforms are those apps on our phones like Instagram, Facebook, Tiktok, YouTube,  Twitter (X) , LinkedIn, Reddit, Whatsapp, Telegram, Twitch..and aContinue reading “SOCIAL MEDIA PLATFORMS AND BUSINESS VISIBILITY”

Horizontal Collaboration

Activating a crucial lever to catalyze pan-African Development The word horizontal connotes a state of uniformity or involving the same hierarchy level. It’s a movement on a plane that is practically similar at all levels. The word can be easily adapted to any field and would illustrate its meaning of uniformity. In a formal workContinue reading “Horizontal Collaboration”

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